Tuesday May 15th 2012, the initiative will invite the entire world to participate in the largest and most comprehensive photographic documentation of a single day in human history. Whether an amateur with a mobile phone camera or a professional photographer, asks anyone - and everyone - in possession of one of the world's estimated one billion digital cameras to document their experiences of the day: uploading their images in order to create a visual archive of our lives today.

Archbishop Desmond Tutu, who sits on the Global Advisory Board for (and will be contributing his own photographs on May 15th), comments: "Take this unique opportunity with me, and thousands of others around the world, to create a priceless collection of images, to boost understanding and enhance research and education." Fellow Global Advisory Board member, Sir Richard Branson comments: "This great project is about real people taking pictures of real life in real-time. Please get your camera and share your life on May 15." seeks participants of all ages, backgrounds, and from every corner of our planet: each contribution as relevant and significant as the next person's in creating this unprecedented snapshot of humanity. To help get the largest number of people involved, has already recruited hundreds of global 'connectors' - leading lights from the worlds of photography (including 30 World Press Photo winners), journalism and academia - who will both take part on the day and spread the word as well as encourage participation among their own social networks, intranets, mailing lists, or fan-bases.

Tons of info over at Aday's website. Join in!

Image by Henrik Halvarsson for

Recent Entries