This is what a free Getty-served embedded image looks like. I'm hoping this means at least any website that gives a shit about how it looks won't be inclined to go this route. 

What I do think it means, and I have been saying this for years, is that if a publisher wants to differentiate themselves from the rabble they will HAVE to pay for content. But if the industry can't provide photographers with enough revenue, they won't be able to produce good content for future consumption by anyone.